Strategists (and McKinsey fans) will appreciate this article which analyses approaches to gain competitive advantage during tougher times - just sitting it out is not an option. Retailers should either be investing to get ahead - if they have the balance sheets - or they should be taking out cost to improve performance.
The article discusses how retailers should "rapidly sort through their options and set priorities for action—in particular, determining whether to take an offensive or defensive approach. Combining a tough self-assessment with a hard-nosed scan of the environment can help retailers decide on the relative importance of reducing costs, increasing investments, creating financial flexibility, and seeking near-term revenue growth."
Tuesday 7 October 2008
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment